Web-Optimization: Up to date and tailor-made web applications that work.

The Information Architecture unit at dietzk. is responsible for web optimization and website programming. The implementation of the latest web, extra- and intranet applications is based on TYPO3, PHP and MySQL as well as information from the fields of search engine optimization and web analytics.

In order to realize the various types of applications, our Information Architecture unit works closely together with the Account Management and Creative Lab teams from the initial stage of each project. In this process, maximum possible user-friendliness and performance are the central concepts in the optimization of web projects and programming.

Our competence is constantly increasing. The Information Architecture team at dietzk. has an excellent grasp of the current types of applications – whether you require optimization of your website for portable devices, the development of Facebook applications, or the search engine optimization of your web service.

Apart from web optimization, performance marketing is another central focus of the unit. Performance marketing components search engine optimization, search engine marketing, and web analytics, are crucial for strategic alignment and concept of a web project.

For our projects, we especially make sure to use the latest technology. The key to a successful and efficient implementation is close cooperation between consultants and programmers.

Apart from pure social media projects, Information Architecture at dietzk. integrates and offers as a service individual disciplines of online marketing as well as data analysis. Our knowledge in this area is based on many years of experience in the evaluation of websites and tools.

In the area of web analytics, dietzk. cooperates closely with etracker for evaluating user traffic on your website. Our collaboration with Searchmetrics provides for an improved ranking of you web projects among organic hits as well as the search engines’ paid search results. Additionally, we also make use of other systems such as Omniure and Covario.

Developing eLearning web applications is also part of our repertory. Our Information Architecture Unit designs applications that provide web-based trainings and tutorials for field staff, trade partners, salespeople and consultants. These applications are tailor-made according to each customer’s requirements and provide an efficient and cost-saving alternative to in-house trainings.

We have also extensive experience in TYPO3 development with up-to-date templating methods based on the latest TYPO3 version. By using FLUID and EXTBASE we are able to flexibly design templating structures and quickly implement eventual modification requests. At all times, we follow the TYPO3 coding guidelines and ensure that no interferences with future upgrades occur.

At dietzk. we always apply the highest security standards to your online project. Through monthly security audits we ensure the safety of all web applications. We also provide full-service hosting for renowned clients, ranging from cloud-based systems and dedicated solutions to complete security and/or performance structures. Our competence fields include Load Balancing, IDS (Intrusion Detection Systems), Hardware Firewalls, etc. What type of project are you planning? We look forward to developing tailor-made solutions for you.